VELUANA | CREATIVE SOLUTIONS FOR ALL YOUR PROJECTS
About Me
ABILITIES
- Flexible in various design styles
- Email Marketing and Social Media Management
- Digital Marketing strategist training
- Knowledge in UX/UI design
- Very innovative when creating new projects
- Broad experience in all areas of advertising from layout to graphic design
- Experience designing publications, Magazines & Catalogs
- Able to manage complex projects from initial design concept through final production
- Efficient, intelligent, and self-motivated person, ready to make a decision and contribute to a team
- Ability to color character and illustrations and create backgrounds
- Has the ability to work under pressure
- Fast learner!
- Experienced in variable data
- Expert knowledge of Xerox iGen4 Digital
- Production Press with the Free Flow Print Server ~ Digital Printing
- Able to manage Mac and PC hardware
- Speak Spanish & English
AREAS OF EXPERTISE
There are so many things I love about my job—which is why I keep doing it! I could go on and on about the reasons I enjoy my work. One of the reasons is the joy I gain from watching a client get excited about their completed project.
I love to create … I love the feeling of being able to give color and form to the ideas… My passion is creating unique, eye-catching designs that match my clients’ personalities and brands.
Offset Printing & Digital Printing
All my websites are built using responsive design techniques to make for a great mobile, tablet, and desktop experience. I work with different (CMS) content management systems, but my expertise is WordPress.
Experience in paid and organic social media marketing, engagement, content creation, and analytics for companies Business-to-Consumer (B2C) and Business-to-Business (B2B).
DESIGN SKILLS
Photoshop
I used Photoshop everyday.
Illustrator
I used Illustrator more and more for creating
scalable vector graphics, Logos, and Layouts
InDesign
Working in printing presses InDesign is a valuable tool for creating proper print files for both digital & offset printing.
Dreamweaver
Dreamweaver is my favorite text editor tool
for editing HTML, CSS & PHP.
Adobe Acrobat
knowing how to manipulate PDF files plays a large role in the realm of printing.
QuarkXpress
Quark Xpress as the same as InDesign is a fabulous tool for editorial layouts and proper print files.
PrintShop Mail
With PrintShop Mail I can merge any design with any database.
XMPIE
For Design + variable data one-to-one marketing
EXPERIENCE
FREELANCE 2004 - Today
Graphic & Web Design; I design logos, corporate ID, websites, brochures, banners, books, book covers, magazines, and everything in between. And, Email Marketing and Social Media Management; I create and maintain a content calendar for all social communities, and posting relevant content by following with content calendar
PROMOTIP’S 2003 - 2004
Position:
Graphic Design Manager
Responsible for the graphic design and the advertisements of the magazine.
LOS REMOJADOS 2004 - 2005
Position:
Graphic Design Manager
(Editorial Design – Magazine) Responsible for the graphic design and the advertisements of the magazine. Colored the illustrations on the cover of the magazine. Processing all the files to bring out to the print (offset Print)
AUTOPLUS 2004 - 2005
Position:
Graphic Designer
(Editorial Design – Magazine) Agent in charge of designing ads for the magazine and correct them. Graphic Design manager substitute (offset Print)
AUTOFERTAS 2005 - 2008
Position:
Graphic Design Manager
(Editorial Design – Magazine) Design the whole magazine from logo through all magazine pages. Responsible for the graphic design and the advertisements of the company and the magazine. In charge of the magazine production. Responsible for processing all the files and sending them to print (offset print)
mypXpress 2008 - 2021
Position:
Sr. Graphic Designer and Web Designer
Working with them as a freelance agent in charge of designing ads (BC, Flyer, Brochures, Doorhangers, Books, and all kinds of designs). In charge of the production and responsible for processing all the files and sending them to print (offset and digital printing), and as a website designer in charge of all their website design, updating information, and uploading new templates to the website.
EDUCATION
(1999-2003) Bachelor’s in Graphic Design
Vasco of Quiroga University, Morelia México
(2003) Course in “Design and Globalization”
Autonoma de Nuevo Leon University – Nuevo Leon Monterrey Mex.
(2007) Certificate of Completion in Web Design
California State University Dominguez Hills
(2009) Certificate of Xerox iGen4 Digital Production Press With the FreeFlow print Server
Xerox Corporation – El Segundo California
(2021) Digital Marketing Strategist Certification
Digital Marketer
THINGS I LIKE
Creating•Designing
I love to create … I love the feeling of being able to give color and form to the ideas…
Painting
Beautiful! Painting makes me feel good and relaxed
Vector Art
It can be resized without worry!
Reading
I love books. The real ones, not the digital ones. I like how they look and how feel.
Doggies
In special my lovely Labrador… He is a really intelligent and kindly Dog.
Dance
Is my passion…